Design

explain the Brand
01 Mar 2022
Design
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Alice S.

Brand

Brand, Branding, Brand Identity, Brand Strategy, Brand, Logo, Visual Identity ... hey wait, what ?! Eh yes, these terms are often confused or used interchangeably, and some really are. In this article I want to clarify the main terms that are used when talking about the identity of a company or a person. < /…
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trends 2022
09 Feb 2022
DesignNews
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Alice S.

Graphic Design Trends 2022

Graphic Design Trends 2022 - the new trends When it comes to trends , we are mostly dealing with “fashions” and are therefore phenomena that do not in the least affect the foundations of graphic design. Some trends of this year had already been anticipated in 2021, while others have opened new scenarios to an…
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packaging design
01 Mar 2021
DesignIllustration
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Alice S.

Illustration in packaging design

Is there a more effective representative technique than illustration capable of depicting any visual concept? The answer is no.As explained in a previous article: illustration is the visual representation normally used to clarify some aspect of the text or for decoration. In this article, however, we will focus on the use of illustration in the…
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Redesign di un libro
13 Feb 2021
Design
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Alice S.

The Redesign of a book

The redesign of a bookWhat is it the redesign of a book?They say you shouldn't judge a book by its cover, but let's be honest: it's impossible.How many times have you picked up a book simply because of bones or bloodstains?The cover design process is fascinating, but what's even more interesting about covers is that,…
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